Skip to main content

Work With Us

Working for Manufacturers Alliance means helping to improve and revitalize the manufacturing sector.

With long tenures and little turnover, it’s clear that our employees appreciate working for an important mission.

Manufacturers Alliance offers competitive compensation and benefits, including medical, dental, and vision insurance with dependent coverage. We offer a 401(k) plan with a generous match, 11 paid holidays plus generous paid time off, very flexible work arrangements, and a remote office environment with a co-working location close to the metro with parking also available.

Please see below for our open position.

Marketing Manager

Apply Now

Candidates must be located in one of the following states: DC, MD, NC, SC, VA

Are you an experienced proactive marketer who loves combining strategic campaign creation with digital analytics and creative storytelling? Manufacturers Alliance is hiring a Marketing Manager to drive our integrated digital campaigns, member growth strategies, and content initiatives!

Highlights:

  • Work Setup: Fully Remote (Quarterly team meetings in DC metro area; 10–15% travel)
  • Experience: 5+ Years in Member & Digital Marketing
  • Key Tools: HubSpot/Salesforce, Social & Web Analytics, Drupal

As Marketing Manager, your objective will be to develop and execute multi-channel campaigns to drive member recruitment and retention, promote events and research, and create brand awareness. The ideal candidate is comfortable with multiple roles on a small team, can manage timelines, analyze campaign data, and ensure brand alignment across digital and print channels.

Job Responsibilities:

Campaign & Project Management

  • Develop and execute integrated marketing strategies for memberships, events, and webinars, including email, SMS, social, website, discussion platforms, and mobile app (new)
  • Manage multi-channel production calendars and coordinate cross-department deliverables
  • Cultivate media relationships for public relations and identify partnership opportunities for member activities or events
  • Serve as a brand steward to maintain style compliance across all collateral

Digital & Email Marketing

  • Design, test, and schedule automated email and SMS workflows
  • Oversee marketing automation platforms and work with CRM (HubSpot, Salesforce)
  • Drive audience segmentation, A/B testing, and lead nurturing sequences
  • Create social campaigns and posts; build and maintain web pages

Content & Social Media

  • Write compelling copy for web pages, emails, social media, press releases, and digital ads
  • Utilize storytelling tactics to write short-form articles based on data for website and social media
  • Interview members for storytelling content
  • Implement SEO and AEO tactics on new content
  • Manage active content calendars across platforms like LinkedIn, Facebook, and Instagram
  • Create digital assets for use throughout campaigns (Creative Cloud or Canva, Powerpoint)

Analytics & Reporting

  • Track campaign metrics across email, web, and social channels and adjust strategies within budget constraints
  • Utilize performance dashboards and translate data into actionable growth strategies
  • Analyze website and social media traffic and report to leadership
  • Monitor industry trends to continuously optimize marketing operations

Other Responsibilities

  • Some oversight of marketing coordinator, vendor teams, freelance workers, and possible interns
  • Be aware of industry news and market data
  • Manage inventory of swag giveaways

Minimum Qualifications

This position requires the following qualifications:

Experience

  • Minimum 5 years of integrated marketing and campaign creation experience
  • Bachelor’s Degree required
  • Demonstrated project management experience

Knowledge, Skills and Abilities

  • Strategic and tactical thinking; problem-solving skills
  • Experience with search engine optimization, lead generation, and email marketing
  • Proficiency with marketing-related software programs, such as HubSpot or Salesforce
  • Video or podcast experience a plus
  • Familiarity with buyer personas and journeys
  • Well-versed in the use of social media as a marketing tool
  • Understands website metrics and best practices
  • Strong communication skills, written and verbal
  • Proven ability to work in a dynamic, fast-paced environment while balancing multiple roles and commitments and flexibility to adapt to changing priorities

If you’re adaptable, metrics-focused, and ready to lead campaigns across multiple touchpoints, apply today to join our team!

Apply Now