James Howe was promoted to President effective April 2024, after serving the company as Executive Vice President and Chief Commercial and Technology Officer – eCommerce, IT, Sales Excellence, Corporate Accounts, Strategic Pricing and Human Resources. He has more than 30 years of experience in the industrial distribution market. Through Mr. Howe’s leadership, Motion sales processes and digital experience achieved excellence and continue to do so. As President, he is leading the company’s drive to success—including spearheading a strategic executive and field realignment to support ambitious growth plans for the company.
In his recent roles, Mr. Howe led the strategy and development of all aspects of Motion digital strategy: The new Motion.com website released in Q3 2020, a new MiPro Sales app, and CRM technology for 2021. He has also transformed Motion’s pricing strategy using data science and internally developed pricing algorithms, which have delivered consistent multi-year margin expansion.
Mr. Howe has a Bachelor of Science degree in Economics & Decision Sciences from the University of California in San Diego and an MBA from Columbia University in New York.
He has been married to his wife, Dawn, for 21 years, and they have three children. Mr. Howe and his family moved to Birmingham, Alabama, in 2024.
